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- MadTech Launches MadConnect as Snowflake Native App to Address Industries’ Platform-to-Platform API Integration and Support Challenges
- The Tools Are Ready for Cookie Deprecation, But the Data is Not
- Queryable Databases Will Unlock the Cookieless Future
- MadTech’s Take on CES Trends
- First-party Data Needs High Frequency Data Infrastructure
- MadTech Names Marketing Technology Experts Paul Schaut to Board of Advisors, Terri Walter as Executive Marketing Consultant
- AWS’ Clean Rooms Announcement Will Force Large Cloud Providers to Acquire their Way to Competition
- We’re Dropping Our Maiden Name
- Marketers seek adaptability amid a fragmented post-cookie landscape
- Retailers Require New Resources for Success in the Privacy-Centric World
- Without Cookies Ad Tech Will Have to Learn to Collaborate
- What Amazon’s Clean Room Services Move Means for Advertisers and Competitors
- Designing Your Future: New MadTech President Says Publishers Must Adapt To Pressing Changes
- Consumer Identity lockr Empowers SSO for Publishers
- Goodbye Cookies, Hello “Identity Walled Garden”
- Data Clean Rooms Are Gaining Pace but Scalability Remains the Hurdle
- Forget Cookies – Private Data Networks Are the Future
- The Trade Desk takes aim at Google’s Open Bidding with OpenPath launch
- Madtech Founders Spot Advisory Opportunity For Ad Tech Vets